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Hotjar

Heatmaps, recordings, and feedback — the OG behavior analytics.

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What we love

  • Generous free tier (35 sessions/day)
  • Strong heatmaps
  • Surveys + feedback

What to watch

  • Innovation slowed post-acquisition
  • Less product analytics than PostHog

Best for

Marketing teams diagnosing landing page friction.

Key features

  • Heatmaps + recordings
  • Surveys + feedback widgets
  • Funnel analysis
  • Mobile + web
  • Free tier

What is Hotjar?

Hotjar pioneered session recordings and heatmaps for websites. Now owned by Contentsquare. Generous free tier.

Who is it for?

Hotjar is a great fit for teams looking for a analytics & monitoring tool that fits the freemium tier. It's especially loved by product, growth, and engineering teams.

Key tags

HeatmapsSession ReplayUser Research

How it compares

We curate Hotjar among the top Analytics & Monitoring tools on saas.fyi. Browse all Analytics & Monitoring tools to compare alternatives, or use the directory's search and filters to find a closer fit.

Pricing

Free, Plus from $32/mo. Pricing tier: Freemium. Always confirm current pricing on the official site — SaaS pricing changes frequently.

Quick facts

  • Category: Analytics & Monitoring
  • Pricing: Freemium — Free, Plus from $32/mo
  • Website: hotjar.com
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